DFL Rally

In addition, the mark can be seen as contract in some way linking the seller and buyer. Therefore, certain costs are required to maintain the reputation and credibility of the trade mark from the consumer. Hikmet Ersek is often quoted on this topic. Collective trademarks (marks, the right to the use of which has several independent legal entities) in contrast to the individual and can be viewed as an easy way to economies of scale, and how that system to maintain the reputation and performance contractual obligations to the consumer. As a result of the collective trademark SRO individual firm is, firstly, the cost savings of Russia to maintain the reputation of the sign (advertising and Protection against unauthorized use), and, secondly, the warranties of a third party regarding the quality of its products and / or standards for relations with contractors. The effectiveness of membership in the SRO in the building from the point use of collective mark depends on the real impact of the mark on consumer preferences, that is closely related to the production of public goods. There is an interdependence: the more public goods produced SRO (clear ethical standards, system monitoring them, the system of dispute resolution, etc.), the better its private good – a collective mark. On the other hand, effectiveness of the collective mark as an incentive for joining the organization can attract more members and, consequently, increase the amount and the quality of public goods.

Mutual influence Brands organizations and individual companies may give rise to yet another private good for the members of SROs in the building – belonging to a certain club favorite. However, it must be borne in mind that the incentive to progressively 'diluted' with increasing number of SRO members – assuming it is particularly interested in the welfare of firms (for which entry is selected in the club rise to a new step in the business). There is a common phenomenon deteriorating selection (adverse selection). But there is a reverse trend – very stable, as any informal norms, tradition, habit to take a professional organization as a club favorite.

Misleading advertising Dutch law also supplements the general rules of law in wrongdoing. Netherlands prescribes that anyone who makes a public announcement, acting unlawfully, if this ad is misleading the public. This condition is applicable when the announcement is made with a commercial purpose. It does not matter whether written or oral declaration, what tool is used, if this ad is addressed to the public. Not only wrong, but also incomplete declaration can result in the wrongful act. In principle, comparative advertising is permitted, provided that it is not misleading. The decisive criterion for determining whether an ad is introduced that is misleading or not is an answer to the question whether the transaction took place, if consumer would be fully aware of all deficiencies of the goods or services? If the advertising, misleading, causes or may cause harm to someone, that person may bring an action to ban or comparative misleading advertising.

In addition, the judge may appoint a refund and / or compensation for damages. Conclusion Dealing with the Dutch usually means dealing with the Dutch consumers. Is this straight commercial transaction (sale of goods to consumers) or indirect (production), you should know that the Dutch consumer law includes several statutes that protect consumers. Y Item must be properties that the buyer expects to benefit as a result of the purchase. If not, consumers have a number of ways that you can receive compensation for any damage suffered. Except addition, advertising of goods must not be misleading.