Urszula Arina

The new edition of the standard offers even more possibilities of individual target area definitions and maps in addition to the detailed presentation of the distribution areas. Frankfurt, 3rd January 2011. Tim Schigel insists that this is the case. The newspaper distribution Atlas of ZMG newspaper marketing company, Frankfurt, offers the nationwide only and indispensable for the newspaper planning overview of all newspaper distribution areas. The updated distribution areas of regional subscription newspapers with their countless assignment opportunities are focus of the new edition in 2011/12. To be buying newspapers, national subscription newspapers and the great journey combinations with their regional priorities and the program supplements with their vehicle titles.

The distribution Atlas is essential for the planning of ads and campaigns because the look in the distribution maps provides not only important area information, it does one thing: the tracks are tangible and vividly. Who is planning ads recognizes quickly and reliably, which newspapers they account must to insert the media newspaper optimally for his destination. Print & digital the perfect combined also with the 2011-12 edition of the Atlas reappears accompanied by a PC – and Mac-compatible version of the digital newspaper distribution Atlas. This increased the attention to detail of the distribution areas and opened a simple access to the Cartographic analysis of the newspaper landscape. It allows to search for groups, municipalities and postcodes, household and population figures, as well as the area requirements of all communities and groups. You may find technology at millennium to be a useful source of information. Overlaps the distribution areas of newspapers and their lower expenditure can be analyzed and individual prints or presentation-enabled cards exports creates desire.

More than just distribution areas: free field definition in the digital Atlas and direct interface to the planning software of CIS In the digital Atlas is also possible, individual target areas, such as for example a radius of 55 kilometres to Frankfurt or any number of different locations in addition to the analysis of the newspaper – circulation free define or to read, to visualize on the map and to pass as needed via a direct interface to the royalty free planning software CIS. This is efficient and contemporary newspaper planning of the area definition and analysis in the Atlas and the dissemination of analytical title optimization and more planning in CIS – with a few mouse clicks everyone possible. The newspaper distribution Atlas easy paper! The newspaper distribution Atlas is free for agencies and advertisers of the papers.

The digital version of the newspaper distribution Atlas and the CIS planning program are available at plan book/planungstools.html to download. The ZMG newspaper marketing company is the central marketing service provider of newspaper publishers. It provides research, planning and consulting. It supports advertisers and agencies with practical media planning services to the advertising effect control.

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Powerflasher Receive Coveted IF Gold Award

The multimedia agency Powerflasher is again awarded a major prize. Munich/Aachen, August 31, 2009. “This time the coveted iF communication design award, more precisely the power flashes: the iF gold award in the category of digital media interface” given. Awarded the innovative redesign of the site was. This project brought the Fiel before the iF label, the favourite website Award (the FWA”,) and the ideas major with a low budget make the Davey Award for companies (www.daveyawards.com). In a ceremony on August 28, 2009 in the BMW world in Munich has the 17-Member iF jury work in seven categories awarded with the iF Gold Award, including. The iF awards are among the most important design awards worldwide.

The Club of iF Industrial Forum design could record this year proud 1368 competition entries from 27 countries. The international panel of judges reviewed submitted articles in the categories of digital media, product interfaces,. print media, packaging, corporate architecture, cross media and too good to be true. The disciplines in which evaluate the jurors in the iF communication design award, included animation, atmosphere, interface, screen design, typography, sound, photography, product communication, image, sale promotion and corporate publishing. More information: blog.powerflasher.de about Powerflasher GmbH the Powerflasher GmbH has been developing multimedia applications since 1997 and is with over 1000 references of one of the leading European providers. “” “The fixed about 50-strong team of specialists of the three units agency”, solutions”and labs” produces holistically complex applications, fully dynamic websites, emotional animations for Web/DVD/Cinema/TV, innovative online ads, interactive IPTV formats, intelligent eLearnings and various individual solutions – and that from conception, through design and usability to the full development. Thus, the multiple award-winning multimedia agency of the renowned specialist Carlo Blatz has as Service providers for content, creative and technologically innovative content positioned and serves clients such as Beiersdorf, Brillux, converse, Deutsche Bank, Deutsche Post, Deutsche Telekom, IBM, LG Electronics, O2, ProSieben, VOX, ZDF and agencies like DeepBlue, ElephantSeven, Jung von Matt, MEYER WALDECK, Ogilvy, Springer & Jacoby u.v.m. contact: Powerflasher GmbH Carlo Blatz Belvedereallee 5 52070 Aachen Tel.

+ 49-241-91880-230 fax. + 49-241-91880-239 blog.powerflasher.de PR agency Xpand21 GbR Gregor Wessely Dammtor str. 12, 20354 Hamburg phone + 49-40-325-0917-16 fax. + 49-40-325-0917-19

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Facebook Customer

Nicely, as the online retailer permanently optimize their ordering process. Ugly, such as the after-sales process is ignored. Beautiful, healthy world many consumers use online shopping preferred social media platforms as interaction channel, if they have any questions or need help. In this way, the shopping experience and the real time service – service (synchronous communication) reach a new stage of development. The triumph of social media platforms opens up completely new possibilities of online shopping consumers. The reality still has not establish themselves social media at many companies even as an equal channel for customer dialogue. Email and telephone dominate the dialogue market.

(see also: customer dialogue 2.0) A consumer sample media post a comment or question on a platform like Facebook or Twitter. Many online retailers ignore the request either entirely, or give only an evasive answer, which refers the customer to the traditional channels for customer support. Hotels on the Consumer is the all too often a waste of time. However, the provider uses the opportunities that social media offers him, he can reduce costs and increase customer satisfaction by providing convincing interaction channel chosen by the customer service. First semester customer dialogue: responses to the customers through the channel, which he has used for his question. Trend not yet on customer dialogue are sleepy part 1 not only in monitoring in the social media realm”set. Admittedly, filtering relevant information from social media channels has proven in the past extremely difficult task.

The huge amounts of Tweets and posts must be summarized in a uniform and manageable representation. Often this task field is located but in marketing departments, whose core competencies are somewhere else. You are indeed well prepared for communication in one direction (one to many) and work mainly on the representation and strengthen the business presence. The necessary interactive They would have to acquire expertise, which is required in the social Web, yet.

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