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Poster at Dundas Square Toronto, Canada from LG.
LG Group is a South Korean company that manufactures electronic products, mobile phones and petrochemical products and operates subsidiaries like LG Electronics.
Established in 1947, assumed the abbreviated name of “LG” in 1995. LG is an abbreviation of “Lucky Waryong-dong” (””) in South Korea, which has been translated into English as Lucky Venus (Goldstar). Before then, many electronic products were sold under the brand name Goldstar, while other household products (not available outside South Korea) were sold under the brand name “Lucky.” The latter was famous for the household cleaning products and laundry detergents in South Korea. Before massive industrialization of South Korean society, the name Lucky was synonymous with toothpaste.
Recently, the company has sought to update its slogan suggesting that “LG” stands for “Life’s Good”.