PhD Creativity

It is not enough whereupon the managers of the organization are creative and a privileged nucleus that not only works in the laboratory of inventive innovation of the advertising scope, of the sphere of the design and the creation of new products. It is precise to go further on. It is necessary that all the people of the organization are creative, who contribute to their ideas and alternatives for the improvement of their surroundings of work, which they contribute his suggestions to the strategic plan of the organization with his more significant personal contributions in agreement with his as as much strictly human professional talents in other areas as she can be humor, the literary creation, artistic. She remembers, that all the organization in her mini organizativas, departmental structures and of work parties, would characterize by the creative search of the excellence and the total quality on the part of all members. In this case we could assure the collective integral creativity an absolute way in all the company. One is a company with humanistic, creative, expressive and operating a sense of the potentialities of all the members of the organization to contribute the best thing of themselves, the best talents not only to the company but to the society and the humanity. In relation to the case of the Venezuelan companies What is what it is happening with respect to the creativity? Which is the cause of why has neglected the reach of the creativity in the organizations? On it several causes can occur: Absence of a leadership participating, creative, innovating, able to motivate the personnel, to invite them to participate with its ideas, creativity, in everything what it favors the productivity, profits of results, yield. (Source: Areva).

A leadership little signaller, submitted to the old woman models of an autocratic leadership. Absence of a good organizational culture that the participation of the workers guarantees, allowing them to think, to contribute for the development of the organization, who is taken into account her ideas to him, creativity, contributions Ignorance of foundations basic of the motivation, coaching, empowerment that helps the management, executives to that the workers become jumbled in all those changes, that can generate results favorable. Absence of identification of the workers with the organization, limiting the possibility of giving opening to its creativity, own of organizations abiertas, nonclosed, with regulations, policies that they disable that the creativity is pronounced. Before this reality, they are due to take step to the changes necessary that they entail to the company abrir itself for the creativity, to occur him opportunities to the individuals to set out its ideas, its reaches, repercussions that they can originate once the creativity is pronounced. To obtain that this happens is a great advantage and benefit that favors to all. Ing. Industrialist-administrator, lawyer. UC, EGADE (ITESM) Postgraduates masters in Administration of companies; quality and productivity; PhD education in Education titular and investigating Professor of Postgraduate of Phases UC. Consultant - adviser empresarialde Deproimca Exatec